“In business, communication is everything”- Robert Kent, former
dean of Harvard Business School
Effective business communication plays a vital role in every business operation. However, the management often overlooks its importance. The manner by which an enterprise communicates creates an impression of its standard and the image it wishes to convey.
Therefore, the need to continuously enhance the communication skills should be realized by managers and employees for better understanding within the small enterprise and effective relations with customers and the public in general
Communication establishes relationships and makes organizing possible. Every message has a purpose or objective. The sender intends -- whether consciously or unconsciously -- to accomplish something by communicating. In organizational contexts, messages typically have a definite objective: to motivate, to inform, to teach, to persuade, to entertain, or to inspire. This definite purpose is, in fact, one of the principal differences between casual conversation and managerial communication. Effective communication in the organization centers on well-defined objectives that support the organization's goals and mission. Supervisors strive to achieve understanding among parties to their communications.
Business communication is any communication used to build partnerships, intellectual resources, to promote an idea, a product, service, or an organization – with the objective of creating value for your business.
It is of vital importance to a business because it involves all the persons and organizations connected with the business - employees, customers, shareholders, suppliers, creditors, debtors - and a whole range of people outside - journalists, television reporters, tax authorities, local government and national government officials, indeed, any person or organization throughout the world with which the business has any contact.
Workshop topics to be covered:
1) Communication –The Life Blood of Every Organization
2) The Essentials of Business Communication
3) Perception the biggest factor in Communication
4) The Communication Process
5) Overcoming barriers
6) Types of Communication
7) Listening with your eyes: Reading Body-Language
8) Meaningless sounds with lots of meaning: Paralanguage
9) Importance of listening
10) The Art and Science of Listening
11) Encouraging others to listen
12) Communicating with poor listeners
13) What Makes a Good Speaker?
14) Keep it Short & Simple (KISS)
15) Seek feedback, ensure comprehension
16) Improper Accents
17) Effective Writing for business communication.
18) Making effective presentations
19) Maximizing your impact over the phone
20) E-mail dos and don’ts.
21) Great communicators are born… and ALSO made