Writing is one of the most important ways of communication in the business world. Written communication flaws are blamed for low productivity, employee turnover and failure of employees to carry out their responsibilities.
There are many different types of business writing and each type is designed to serve a definite purpose. Being aware of the different types of business writing, and learning to produce them one can become a very good business communicator.
This course gives a systematic approach of writing business letters, email & fax, memos, reports and business proposals and also some strategic approaches to communication issues such as managing difficult clients, responding to queries etc which brings light on verbal communication also.
How participants will benefit from the course
At the end of the course participants will be able to use different kinds of written communication and presentation methods used in the business world, know their structures and purposes and identify the circumstances these writings can be used at. Participants will also be able to use verbal ways to communicate to attain some of their business goals.
Workshop topics to be covered:
Introduction/ Business Letters
Basics of good business writing
Introduction to business letters
Different types of business letters
Some common professional ways of addressing
Email, Fax, Memo
What is a business proposal?
Approach to write a business proposal
Layout, Formatting & Design of Business Proposals
What should go into a Business Proposal?
Strategic Approaches to Some Communication Issues
How to Make a Proposal Successful?
Responding to Business Queries-
Different ways of responding
Things to be kept in mind while responding
How to Manage Difficult Clients-
Managing difficult people
Addressing different kinds of clients
How to build interrelationships
Introduction and Basics to Report Writing
Planning, Collecting & Organising Information for Report
Structuring the Report
Layout and Presentation of Report
Referencing in a Report
Different Types of Reports with Samples
Common Mistakes made in Business Writing
Email Session:At the end of every lecture assignment will be given on the topic discussed during the lecture which has to be submitted through email and feedback will be given in the same way.