F-Commerce Marketing for Business

Introduction

Simply Facebook Commerce means developing or designing or a local business through Facebook. Learn about best practices and tools to help you increase sales, popularity etc.

Broadly, Facebook commerce, f-commerce, and f-com refer to the buying and selling of goods or services through Facebook, either through Facebook directly or through the Facebook Open Graph.

Now-a-days brands are fully active on Facebook and not even only brands, lots of local businesses and also lots of online business who has no store are selling products and services through Facebook. Facebook demands increasing day by day because people spend maximum time on Facebook daily. So as a Business Owner or a Marketer you should know the best practice of marketing and use of all the tools to change your current business level.

This workshop will let you know the proper use of Facebook Tools and Best Practices of Marketing your business or product or organization or service or brand through Facebook.

Methodology

Interactive Lecture, PowerPoint Presentation, Video Demo, Practice, Question and answer session.

Contents of Training:

F-COMMERCE
A true definition of F-Commerce.
Importance of F-Commerce.
F-Commerce Marketing.
Case Studies (B2B, B2C)
F-Commerce Marketing Strategy for Local Business
Obstacle of F-Commerce and Marketing

FACEBOOK
Facebook Account

Basics of Facebook
Account Security
Account User Name
Privacy Policy
Facebook Graph Search.
Edge Rank
Facebook Group
Facebook Event

Facebook Fan Page
Keyword Finalization.
Creating a Business Page.
On Page Optimization – Business Page
Admin Role.
Business Page Design
Identify your Audience.
Business Competitor Analysis
Content Strategy.
Scheduling Post, Backdate Post, Event, Milestone and offer.
How to Target Right Audience.
How to increase Engagement.
Facebook Apps
Manage Tabs
People Activity
Reviews.
Email Marketing
Check-ins
Invite Friends
Call to Action
FacebookTube
Insights
Business Page Analysis

Facebook Marketing
Traditional Promotion.
Facebook Marketing.
Facebook Advertising
Backdoor Marketing Plan
Super Marketing Plan

CONTENT MARKETING
Introduction

Why content is king
Why Image is Queen
Definition of content marketing

Actions
Create a Solid Content Marketing Strategy
Content Posting Rules (80-20)
Keyword research
Target Audience
Optimize your content for search.
Publish Regularly and Timely.
Planning Template
Measure the success

Advanced Topics
Steps to run a successful Social Media Marketing Campaign
Demand Marketing Policy
Tips for a Successful Facebook Store

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Contact

9140345, 9117179

workshop@bdjobs.com

Bdjobs.com Ltd.

19 th floor (East), BDBL Building (Old BSRS)
12 Karwan Bazaar
Dhaka - 1215

Anyone can join who has the interest to do marketing his product or business through Facebook. Marketing Executive, Marketing Manager, E-Commerce Business Owner, F-Commerce Business Owner, Marketers, SEO Professional etc.