Marketing and Brand Management Training training centre in Bangladesh

New
Online Payment is Now Smarter, Easier, Safer

Marketing and Brand Management Training

Introduction

In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on an understanding of buyer behavior to create value. You will learn the major elements of the marketing mix - product policy, channels of distribution, communication, pricing and the relationship that the consumer has with the brand and also how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing & Branding works together in the business world.

PURPOSE OF THE TRAINING
This Tanning will cover all the roles and responsibilities of a brand professional’s - the key organizational interfaces, and the use of the classical marketing to strengthen the focused brand. You will get a chance to explore the different levels of brands and their elements, and how all the elements play an important role in developing a better relationship with the customers. It will provide insights on how to optimize brand equity and brand value.

Methodology

1. PowerPoint Presentation
2.Team Work
3.Group Presentation

Contents of Training:

• Basic On Business
• New Definition Of Marketing
• Marketing Strategy
• Segmentation Targeting Positioning
• Basics Of Brand Management
• Product Strategy
• Brand Creation; Innovation; Differentiation
• Brand Building Through Pricing, Delivery And IMC
• Types Of Brand
• Guidelines For Building Powerful Brand By David Aaker
• The Three Vital Components Of Brand Management Which Ensure Strong Equity
• Brand Building And Advertising Practice In Bangladesh
• Bangladeshi brand cases.

Related Courses

Price 8,000 Tk + VAT
Mohammad Abdur Rahman
  • 16 Oct - 4 Nov 2019

The alignment of sales and marketing discipline to ...

Marketing/ Sales
Course at Chattogram
Price 2,500 Tk + VAT
Mohammed Eayd Ul Islam
  • Friday, October 18, 2019

Upgrade by digital marketing.

Marketing/ Sales
Price 3,000 Tk + VAT
M Ekhtier Ahmed Evan
  • Friday, October 18, 2019

Successful leadership is not a question of how much you ...

Marketing/ Sales
Price 14,000 Tk + VAT
Moshiur Monty
  • 19 Oct - 23 Dec 2019

This course will explains step-by-step all the ...

Marketing/ Sales
Entrepreneurs, Professionals working in the relevant area, those who would like to come in this profession
Arrangement for Certificate, lunch and two tea-break would be made by the Organizer during the workshop.