Freelancing with Lead Generation Skills training centre in Bangladesh

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Freelancing with Lead Generation Skills

Introduction

লিড জেনারেশন কি
আপনার সম্ভাব্য ক্রেতার সাথে যোগাযোগ করা প্রয়োজন। এই যোগাযোগের সব তথ্য আপনার কাছে আছে কি?
ক্রেতার সাথে যোগাযোগের সব তথ্য তৈরিকে বলে লিড জেনারেশন। কিভাবে লিড জেনারেট করবেন এবং আপনার এই দক্ষতাকে কাজে লাগিয়ে কিভাবে ফ্রিল্যান্সিং করবেন, তা নিয়েই আমাদের এই আয়োজন।

In a marketing circumstance, generating a lead means a potential buyer who expresses interest in the products or service that you are selling and willingly provides his contact information. This course is for marketers who are, or want to be, experts on the subject. In this course, we will walk you through advanced features of this aspect of lead generation and help you develop complete mastery of the subject.

Learning Outcomes:
• Lead generation and its future
• The Mechanics of Lead Generation
• Qualify Lead, Methods & Mistakes about Lead generation
• How to have focus on lead generation
• Outbound & inbound lead Generation
• Discuss about Demand Generation vs. Lead Generation

Methodology

Interactive Lecture, PowerPoint Presentation, Video Demo, Practice, Question and answer session.

Contents of Training:

Session: 1 Basic and lead funnel
• What is lead?
• What is Lead Generation?
• What is the future of social for lead generation?
• Why do you need lead generation?
• Why generation campaigns are effective?
• What is Lead Funnel?
• Mapping Lead Generation to Your Funnel

Session:2 Mechanics of Lead generation:
• Describe The Mechanics of Lead Generation?
• Part 1 -Landing Pages
• Part 2 -Lead Capture Forms
• Part 3 –Offer
• Part 4 -Call to Action

Session: 3 Qualify Lead, Methods & Mistakes:
• Demand Generation vs. Lead Generation: What's the Difference?
• How Do You Qualify Someone As A Lead?
• How to Calculate the ROI on a Lead Generation Program?
• 10 Lead Generation Mistakes & How to Avoid Them By Industry Experts
• Lead Generation Methods

Session: 4 Outbound Lead Generation
• -Display Ads
• –PPC
• -Content Syndication
• -Direct Mail Advertisements
• –Event Marketing

Session: 5 Inbound Lead Generation
• -Content Marketing
• -SEO
• -Website Optimization
• -Social Media Marketing-facebook, twitter, linkedIn, Pinterest. Instagram etc.
• –Email Marketing

Session: 6 Lead Generation Trends & challenge
• Lead Generation Trends-
• Inbound Lead Generation Trends
• What Inbound Techniques Generate Highest Volume of Leads?
• Inbound Lead Generation Challenges

Session: 7 Focus with some techniques
• Why people use the Element of Scarcity for lead generation?
• What do mean by Focus for Lead generation?
• Focus on Creating An Amazing Title?
• Focus on Leverage Newsjacking?
• Avoid Corporate Gobbledygook?
• Some Places to Promote Your Marketing Offers for Lead Gen
Explain “LEADS ARE THE METRIC THAT, AS MARKETERS, WE RELY ON. BECAUSE LEADS MEAN MONEY.”

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