Online Payment Gateway Fundamentals for E-commerce Professionals
- Date : Saturday, August 31, 2019
- Duration : Day(9.30 am-5.30 pm)
- No. of Classes/ Sessions : 1 Day
- Class Schedule : Saturday
- Last Date of Registration : 29 August, 2019
- Venue : Bdjobs Training, BDBL Building (Level 19), 12 Kawran Bazar C/A, Dhaka 1215.
Introduction
With the growing presence of internet connectivity, online payment gateway has become a vital element for any business. It provides the customer with the convenience to do transactions through online. For a customer, it feels like just a few mouse clicks or finger taps and an online purchase is completed. In reality, the entire cycle is far from simple and it requires several authorities performing back-end functions to ensure a seamless payment experience.
This training will cover the major operational and business aspects of online payment gateway. The card scheme, gateway providing bank, payment aggregator, technology vendor and online merchants are all in a collaborative journey towards “cashless payment”. If you are a professional working in any of these domain, these contents are relevant for you. Having a solid knowledge of the overall ecosystem will enable you to optimize your operations and make your business more customer-centric.
Methodology
- Powerpoint Slides- Handnotes
- Interactive session
Contents of Training:
Overview of different payment methods for E-commerceCard Payment
Mobile wallet
Bank Transfer
Market scenario and business eco-system in the local context
Major players of online payment gateway market
Mobile money- a key disruptor of the card payment industry
Payment aggregators and their business modality
Understanding how a typical online transaction occurs
Different types of payment reversals & their implication on business
Authorization Reversal
Customer Refund
Chargeback
Guidelines on setting up a solid process to handle these operational issues
Types of frauds and necessary interventions to tackle it
Four party model and its monetization strategy
Interchange fees
Cost drivers
Prominent features of online payment gateway service
Advanced reporting features
Tokenized transaction
Automated refund
Multi-currency processing
Scope of partnership between online merchant and gateway provider
Discount & cashback campaigns
Bundled campaigns
Affiliate Programs
Other innovative partnership ideas
Related Courses
Resource Person
Rafi Nizamee
Assistant Manager, Telecom & Online Payments
Rafi Nizamee is currently working as the Assistant Manager, Telecom & Online Payments in the largest mobile financial service in Bangladesh, Bkash Limited. Previously he worked as Associate Manager in a reputed bank’s E-commerce team. His core job objective is to expand the online payment gateway business through merchant acquisition, partnership and process improvement. His obsession for tech business and partnership marketing is reflected through all his professional engagements so far.
After completing his BBA from IBA, Dhaka University, he worked in the product marketing of three tech companies. The diversity of the products he successfully managed in these companies has been nothing short of impressive. To name a few, his portfolio includes internet security solution, Wi-Fi marketing platform, data analytics SaaS, Fieldforce automation, E-commerce web development platform, WordPress ERP and so on.
When he is not working, he can be found reading books, watching netflix or taking language and math classes. Startup monetization and classic literature are his two favorite areas of study. He is open to professional networking and consultation opportunities.
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