Excellence in Corporate sales traditional and digital marketing approach
“If people like you, they’ll listen to you, but if they trust you, they’ll do business with you.”–Zig Ziglar
Lengthy sales cycle, lack of proper follow up and inadequate cold call make corporate sales tough to tougher. This state-of-the-art training session explicates and resolve in details based on real life sales experience along with digital marketing penetration.
Corporate sales is the crown of sales division. This department deals with others company’s C-Levels and key decision makers. This department not only generate revenue but also create image and value for the company. Entire corporate sales should be sharp, smart and well organized traditionally as well as digitally.
Growing businesses face a range of challenges. As a business grows, different problems and opportunities demand different solutions - what worked a year ago might now be not the best approach. All too often, avoidable mistakes turn what could have been a great business into an also-ran
Recognizing and overcoming the common pitfalls associated with growth is essential if your business is to continue to grow and thrive. Crucially, you need to ensure that the steps you take today don't themselves create additional problems for the future. Challenging future in crowed market and sustainable growth you should more emphasize on sharpen your selling skill.
Applied sales approach, Power point presentation, Group exercise, interactive lecture, Discussion & Practical Session, roll playing, Q & A session.
Contents of Training:
After completing this training participants will gain the following capabilities:
• Developing sales pitches and materials using self-conducted market analysis.
• Digitally advanced in corporate sales.
• Adaptability of changing in fast moving corporate world.
• Developing sales talent through the use of sales management techniques
• Closing techniques and how to negotiate for the best possible deal
• Keeping you motivated through use of compassion and other interpersonal skills.
• Overcome from any tough situation in front of customer.
• Keeping customer long time with the business.
• Prospecting and Pipeline Management.
• Prospects mind mapping
• Influence to the influencer
• The key selling skills to become a Successful Corporate Business Manager.
i) Key understanding of corporate sales.
ii) Corporate sales process & Strategy.
iii) Impact of blue and red ocean strategy on corporate sales.
iv) Similarity and dissimilarity in corporate sales, B2B sales, Institutional sales and key account management.
v) Developing sales pitches and materials using self-conducted market analysis.
vi) Key attributes of Corporates Business Manager
i) Key factors of corporate relationship.
ii) How CRM work in corporate sales.
iii) Understanding customer need
iv) LIER theory.
v) MUST DOs in corporate sales-Real life examples.
vi) MUST AVOID in Corporate Sales-Real life examples.
‘Business belongs to company but customer is yours’-How to practice it.
The Money, Time, Need, Urgency, Trust (MT.NUT) method to conquer a sale. How it impacts in real life sales?
i) Mindset winning strategy
ii) Trust and 7 ways to build your trust to prospect.
iii) Price Vs. Cost Vs. Value.
iv) Key elements of prospect buying roadmap.
v) Objection and opportunity theory.
i) Key influence of digital marketing on corporate sales.
ii) How to generate referral customer from digital marketing.
iii) Importance of corporate communication.
iv) Corporate communication and follow up.
v) How Digital marketing vibrates corporate sales process.
vi) How to influencer to Influencer.
vii) Revenue growth matrix.
vii) Pipeline management.
viii) Adaptable in changing world