Service Sales Management in New Era of Mobile Banking training centre in Bangladesh


Service Sales Management in New Era of Mobile Banking


This Training and Workshop program will cover on how to Mastering the skills of Advance Service Sales Management through state of the Art techniques and tools and couple up with the Emerging Market segment of Mobile Money. The training will cover initial setup of sales network and distribution to final Goal and Target accomplishment process in Service Industry and using Mobile Money Platform to strengthen the overall offering. The materials and tools will be linked with practical and real life examples of our country’s Service Industry and Mobile Money Services. Training will also consist of Theoretical aspects of General Sales Management in Consumer Service Industry.

After attending the training program, a trainee will be able to design national sales and distribution network independently in Service Industry and will have the basic understanding of Mobile Money Services. Also S/he can improve his organizations existing distribution and sales setup, develop sales and sales team management skills and achieve desired sales target.


Interactive Lecture, PowerPoint Presentation, Group work, Practical and real life examples.

Contents of Training:

1st Day (1st Half)
1. Overview of Service Sales
2. Sales and Distribution Network Base Setup
3. Channel Operation, Development and Management
4. Effective and Efficient Route Setup
5. Field Sales Drive

1st Day (2nd Half)
6. Tracking Sales Performance with Effective Reporting Formats.
7. Excellence in BTL and Trade Marketing Activity
8. Retail Base Campaign.
9. Overview of Mobile Money and Banking Services
10. Basic Operating Procedures of Mobile Banking
11. Close Day 1: Home Study/Assignment

2nd Day (1st Half)
1. Reaching the People through Mobile Money Services
2. Penetrating Rural Population through Superior Service
3. Designing Trade Marketing Campaign
4. Implementation of Campaigns.
5. Strengthening Trade Bondage
6. Internal Synchronization and Meeting Deadlines

2nd Day (2nd Half)
7. Setting Up Country Wise Service Setup.
8. Real life Sales and Service Setup and Campaign Design through the Trainees in Teams.
9. Evaluation of the Plans through the Audience.
10. Art of Sales Management
11. Strategic Overview of Sales Management.
12. Way Forward and Closing.

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- All Entry and Mid level Sales and Marketing professional who are working or intent to build career in Marketing and Sales arena in Competitive Industry like; FMCG, Bank, Financial Institutions, Real Estate, Pharmaceuticals, Building Materials, Food Industry, Retail Chain, Logistics, Supply Chain, Apparels, Accessories etc.
- Business Development Managers and Distribution Development Managers of corporate houses.
- Professionals of New Business Ventures, who wants to build their business in long term.
- Young Entrepreneurs who are intent to Start New Business in FMCG and Consumer Market.
- Independent Business Entity Owners dealing with FMCG and consumer goods.
Arrangement for Certificate, lunch and two tea-break would be made by the Organizer during the workshop.