Basic Applied Sales Techniques training centre in Bangladesh

New

Basic Applied Sales Techniques

  • Date : 21 - 22 May 2021
  • Duration : Morning(9:30 AM-12:30 PM)
  • No. of Classes/ Sessions : 02 Sessions
  • Class Schedule : Friday-Saturday
  • Total Hours : 6
  • Last Date of Registration : 19 May, 2021 ( within 5pm )
  • Venue : Online Virtual
  • (Enjoy 10% Discount on Bkash Payment)

Introduction

`Stop selling start closing`
This module is based on solid real-life sales experience that salesperson frequently faces in daily competitive sales life. This interactive session will help to find out the easiest way to close a sales deal. This module will show ‘what to do and when it to do’ during the sales cycle. It’s an excellent combination of applied sales techniques and a theoretical approach.
`Always be closing... That doesn’t mean you’re always closing the deal, but it does mean that you need to be always closing on the next step in the process.`- Shane Gibson

After this training, participate will learn:
• Why prospect will buy the same product from you leaving others?
• How to collect the contact number of an unknown prospect/person.
• How to call and grow interested in an unknown prospect/person.
• How to set an appointment with an unknown person/prospect.
• How to find prospects/customers.
• How to follow up a prospect without disturbing him.
• How to make a short customer decision-making process.
• How to make a relationship with customers.
• How to be trustworthy to prospects/customers.
• What to do when a prospect says, 'No, thanks we are happy with existing services or products.
• What to do when a prospect says, 'I need to think about it'
• What to do when the customer is not receiving your phone call.
• What to do when a prospect says, 'I think your price is too much'
• How to achieve distinctive capabilities in the competitive sales world.
• Factors influencing customer purchase behavior.
• How to maximize revenue in a short time?
• How to show/visit a site to a person/prospect.
• Techniques on how to handle a tough prospect.
• What is Strategic thinking in sales? How does it work?
• How to be differentiated in a competitive sales world?
• Important DOs and DON’Ts in the sales cycle.
• What is Magnetism in sales and how it works?
• How to sell in a tough situation.
• How to manage a tough customer.
• How to develop self-confidence.
• Office etiquettes and corporate behavior.

Methodology

Applied sales approach, Power point presentation, Group exercise, interactive lecture, Discussion & Practical Session, roll playing, Q & A session.

Contents of Training:

Session 1
• Basics of Sales. Understanding the difference between theoretical and practical definition.
• Sales in real life
• Sales Channels.
• Strategic sales.
• Strategic selling strategy.
• You want to be.
• Customer data base.
• Never give up.
• Quality of strategic sales person.

Session 2
• LIAR theory is practical sales.
• The Money, Time, Need, Urgency, Trust (MT.NUT) method to conquer a sale. How it impacts in real life sales?
• Customer relation.
• Building Powerful Relationships with customer and how to make it everlasting?
• DOs and DON’Ts in customer relation.
• Find out influencer of decision maker.
• Influence to influencer.

Session 3
• The Art of Closing Sales.
• Find a coach
• How to make own customer?
• Prospecting and Pipeline Management.
• Relationship and trust in sales.
• Why people buy from you?
• How to become trust worth to prospect?
• What happen when target is not achieved?

Session 4
• Faster revenue growing matrix. How it works in real life sales?

Session 5
• Open ended questions.
• Price vs. Cost.
• How to sale similar products?
• What is value?
• Value vs. Price selling.
• Price Vs. Cost Vs. Value.
• Assessment of value.
• How all these impact in real life sales

Session 6
• Prospect says, “I want to think about it” what you will do.
• Prospect Says, “No, thank you actually we are happy with existing home/flat.” what you will do?
• Prospect Says, “I think your price is too much “what you will do?
• Prospects Says, “I think this land is not pure “ what would be your approach.

Session 7
• How to convert high volume sales?
• KYC and KYCP.
• What is happening in real-time sales?

Session 8
• What is Magnetism? How it works in sales?
• Internal Enemy.
• Changing world.

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All entry and midlevel sales professionals who are directly and indirectly involve in the company’s sales process. Fresh graduates or postgraduates i.e. BBA, MBA, or non-business graduates who intend to join sales also can participate. However, entrepreneurs/self -employed also can join this session since this module has been prepared based on a real-life sales approach.

Resource Person

M Ekhtier Ahmed Evan

Founder and CEO

M Ekhtier Ahmed Evan has distinctive solid experience on Sales and Marketing for last 15 years in leading Multinational and National companies. He served World’s No. 1 brand as well as world’s second largest bank. He has versatile experience on 360 degree sales & marketing arena.
Mr. Evan served as ‘Head of Sales – iPhone’ to Union Group (Exclusive Authorized Distributor of Apple in Bangladesh). He is the first Apple Business Manager in Bangladesh to drive iPhone and iPad business for Distributor. Mr. Evan has set up robust distribution and retail channel in the big towns. He designed and developed Corporate Sales Team and operators business for iPhone and iPad. He attended an extensive and exclusive training program on ‘Sales and Distribution’ arranged by Apple Singapore also trained on Apple Global Business Reporting System (AGBRS). He maintained liaison with Apple Singapore office.
After that Mr. Evan has served as Head of Business and General Manager of Lenovo smartphones and tab business to Smart Technologies (BD) Ltd. He performed as business key contact person and responsible to operate the whole business. Distribution sales channel across the country, B2B and alternative sales channel, e-commerce/online sales and strategic business relationship with chain shops has been developed under his supervision. He guided all sorts of marketing activities e.g. products’ pricing, package and incentives scheme for retailer and distributors as well as consumer, ATL and BTL communication, POS decoration designing, trade marketing materials, distributor and retailer meet and awarded to best one etc. He also maintained liaison with Lenovo principal office in Delhi.
Earlier Mr. Evan served Robi Axiata Ltd. in Business Sales and Service division. In Robi he played multiple job roll e.g. Kay Account Manager; Manager, Large Corporate; SME Business Manager. He had been awarded ‘Best SME Business Manager in Emerging Market’ 2014. He Explored corporate and SME sales in Dhaka, as well as other urban and rural areas during the long journey with Robi Axiata. Ltd.
Before that Mr. Evan served HSBC bank as Team Leader, Sales. He had been awarded ‘Live the HSBC Brand’2004. He also served UNDP’s UNEAS as an interpreter and protocol officer. Mr. Evan has conducted a market research on ‘Bangladesh Device Market and Industry’ for a leading telecom company.
Mr. Evan has root level sales experience after that his determination, dynamism and perseverance he successfully upgraded his career that leads him to become Business Head. In student life he did few sales works e.g. Sales Executive in Phillips Pavilion to Dhaka International Trade Fair; Sales Executive, Visa and Master card for Standard Chartered bank through Conquest; Telesales executive to Premier Resort Marketing (PRM) International etc.
Mr. Evan has completed MBA (Marketing) from University of Dhaka. He served American International University of Bangladesh (AIUB) as guest lecturer on ‘Strategic Sales & Marketing on Real Life Approach’ and guest speaker to Begum Rokeya University, Rangpur on ‘Career on Sales and Marketing’
Mr. Evan has conducted more than 500 training sessions which covered around 4,000 hours and 8,500 participants of Prominent Local and Multinational Companies. Apart from training, he serves as consultant to corporates e.g. corporate revamp and working process, business operation policy, company profile, product profile, company website etc.
He has attended Philip Kotler session in Dhaka. He is the founding Public Relation Secretary of Dhaka University MBA Association (DUMA). Mr. Evan was Joint Treasurer of Dhaka Dhanmondi Lions Club.

Applied sales approach, Power point presentation, Group exercise, interactive lecture, Discussion & Practical Session, roll playing, Q & A session.