Effective Digital Marketing in Bangladesh with Real-life Case Studies training centre in Bangladesh

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Effective Digital Marketing in Bangladesh with Real-life Case Studies

  • Date : Friday, September 27, 2019
  • Duration : Day(9:30 AM-5:30 PM)
  • No. of Classes/ Sessions : 1 Day long
  • Class Schedule : Friday
  • Total Hours : 8
  • Last Date of Registration : 25 September, 2019
  • Venue : Bdjobs Training, BDBL Building (Level 19), 12 Kawran Bazar C/A, Dhaka 1215.

Introduction

Digital Marketing is a wide range of area where focused, quantifiable, and collaborative marketing promotion are done to the product and service to reach out the customers. The digital marketing landscape continues to grow at a rapid pace; marketers are faced with new challenges and opportunities within this digital age.

Methodology

Interactive

Contents of Training:

• Overview of the digital ecosystem: Global and Local
• Inbound vs outbound methods
• How to set campaign objectives
• How to measure campaign success
• Discuss 10 different real-life case studies in Bangladesh with deep dive in specific areas
o Social media engagement
o Digital advertising
o Crowdsourced content
o Lead generation
o Sales conversion
o Data-driven campaign
o Public advocacy campaigns
o Online-offline integration
o Geo-targeted location marketing
o Social and behavior change communications campaign

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Resource Person

Ovick Alam

Asia’s Most Influential Digital Marketer

Ovick is a digital media entrepreneur who was awarded "Asia's Most Influential Digital Media Professional" citation by World Brand Congress. He co-founded WebAble (2013), a digital creative agency. Besides helping his clients with digital strategy and execution, Ovick also facilitates corporate trainings for marketing professionals and speaks at Digital Marketing events.
He has crafted award-winning digital media strategies for various local and international brands, both B2B and B2C with proven track record of outcome-driven digital campaigns for clients. Some reputed names in the portfolio are Alibaba Group, BRAC, Dell, MetLife, JAAGO Foundation, Mercedes-Benz, The Daily Star, DBL Group, Aarong, and LafargeHolcim.
He has been recognized in global stages such as UT Austin’s Dell Social Innovation Challenge (Global Sustainability Award), MIT Enterprise Forum, and Wharton Innovation Tournament.

In 2015, at the age of 26, Ovick was listed in the FS 15 Under 35 in the Digital Marketing sector.

Interactive