Market Mapping for Effective Sales Call training centre in Bangladesh

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Market Mapping for Effective Sales Call

Introduction

This training is designed for executives and managers, responsible for corporate/ FMCG/ industrial/ direct sales. Content of the session is designed for industries where productivity of sales team is a prime concern. This daylong training program will benefit the individual, as well as, the Organization.
A Practical Learning of the selling techniques boost the selling effectiveness and efficiency and help sales people make more effective sales calls every day, everywhere. Your reputation for service depends on how well you handle incoming and outgoing customers. Customers are more likely to respect the sales person if he presents himself as an individual rather than plug-and-play `representative.`
Sales Management in recent time have become an art which need to be mastered and nurtured with superior skills, supreme knowledge and outstanding product and service and hence rise the importance of training sessions to help our soldiers become more confident, better prepared and more skilled and hungry to render success of impregnable magnitude.
Aim of the Training
The aim of the training is to develop human resources in this area, who want to get mastering the skills in context of Bangladesh Market. The acquired knowledge will contribute the organization to greater extent. This will extend intellectual range, so they will be able to do what they couldn`t do earlier. The training offers a quick yet comprehensive guide of planning, prospecting, getting on customer`s wavelength, dealing with objections, negotiation, closing the sale, effective selling, and more.

Objectives
A. To plan the market effectively to find the opportunities and gaps
B. To prepare route plan and sales call effectively and efficiently
C. To build a profitable customer relationship
D. To become of expert of 360-degree sales call
E. To achieve consistent sales results for ensuring the profitability


The objectives are to add to participant's present inventory of skills in the following areas:
# The meaning of a sales and sales call
# Market mapping and route plan analysis
# Practicing sales call planning
# Approach and presentation techniques
# Handling customer responses
# Ensuring positive reinforcement

Goals
The participant will learn the behaviors:
# Achieving target, customer retention, profit maximization;
# Effective communication;
# Doing analytical work;
# Making reasoned decisions;
# Working with professionals;
# Acting and doing ethically;
# Qualitative, quantitative and strategic reasoning.

Methods & Approaches
# Highly Interactive lecture (Bangla and English);
# Participative Approach;
# Question- answer session;
# Individual and/ or Group Discussion;
# “Learning by doing” method;
# PowerPoint Presentation, Cards, Flip Charts, White Board, etc.
Sale, Sales Call and Setting Objectives
# Market Mapping and Planning for increasing coverage
# Essentials of tour and activity plan
# How to effectively organize visit and reduce cost
# Preparation and Sequence of Sales Call
# Buying Motives and Signals
# Handling Complaints and objections
# Feature- Benefit Study and Storytelling
# Sales Call Reluctance
# Sales Call Mistakes and Myths
# Push vs Pull Strategy
# Fighting against Competition
# Head vs Heart

Methodology

1. Ice breaking session 2. Power point lecturers Discussion Session 3. Quiz 4. Group Exercise 5. Q&A Session etc.

Contents of Training:

After attending the training program, a trainee will be equipped with the Sales techniques to achieve higher goals and objectives for his/her company. Trainee will be independently able to design Sales program from Ground level to customer/consumer end. S/he can improve his existing sales setup, develop sales and distributor/ dealer management skills and achieve desired sales target.

The training will cover initial setup of sales network and distribution to Goal and Target accomplishment process. Training will also consist of Theoretical aspects of General Sales Management and Consumer Service Industry. Participants will have the knowledge and skills to pitch, gain confidence in themselves, and better salesmanship. Participants will become better all-around sales professionals.

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This training is designed for executives and managers, responsible for corporate/ FMCG/ industrial/ direct sales. Content of the session is designed for industries where productivity of sales team is a prime concern. This daylong training program will benefit the individual, as well as, the Organization.
Arrangement for Certificate, lunch and two tea-break would be made by the Organizer during the workshop.